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The culmination of this knowledge came in the mid-1990's, when 40WEFT was born. The brand’s ethos centres on three core values; creativity, quality & pride, and it has maintained these standards since its inception.
40WEFT products typify artisanal quality and innovation, striving to create garments that offer freedom, comfort and confidence for the wearer. Their collections celebrate a harmony between sophistication and character, with vibrant colours, bold prints and classic shapes taking centre stage.
While upholding these standards, the brand also continues to push for greater sustainability in its products without compromising on quality.